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insightsMarch 27, 2017

Case Study: STX Entertainment's Bad Moms Summer Comedy

STX Entertainment and Horizon Media aimed to measure the impact of digital ads on ticket...

insightsMarch 27, 2017

Jordan Decker on The VMVPD: Cable’s Answer To Cord Cutting

Jordan Decker, Associate Director of Video Investment and Horizon Advanced, in...

insightsMay 06, 2016

Horizon Media Survey Finds Growing Anxiety Around Privacy in Wake of Apple vs. FBI Controversy

Strong Majority Say Court Ruling Would Have Set Important Precedent  

insightsMay 05, 2016

Horizon Media Study Finds Beacons Raise Real but Surmountable Privacy Concerns

Consumers Willing to Share Personal Information to Reap Personal Benefits

insightsMarch 08, 2016

Horizon Media Study Finds Two Thirds of Americans Unaware of Virtual Reality Devices

36% Interested in Owning Virtual Reality Device, but 75% Won’t Pay More Than $250

insightsFebruary 17, 2016

Sheri Roder and Kirk Olson Weigh In: Why Do Consumers Increasingly Want to Be Less Connected?

With New York and other cities embracing the concept of the "smart city," making free...

insightsNovember 30, 2015

Holiday Shoppers: Many Looking To Gift Themselves

Holiday shoppers aren't necessarily hitting the stores in order to have presents for...

insightsOctober 07, 2015

Horizon Media Study Reveals Americans Prioritize STEM Subjects over the Arts; Science is “Cool"

This National Teacher’s Day, Survey Reveals that 65% Believe Learning a Computer...

insightsOctober 01, 2015

Research Finds Video Ads Across All Platforms Provide Different and Unique Engagement Opportunities

Horizon Media, the largest and fastest-growing privately held media services agency in the...

insightsSeptember 28, 2015

Horizon Media Uncovers Clear Differences Between Late Night Talk and Satirical News Audiences

For Noah, Path Appears Clear; For Colbert, There May Be Obstacles

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You are viewing all posts categorized as insights.