Our brand meets yours
At Horizon Media, business is personal.
The most important message I wanted to communicate in updating the site is the Horizon position of ‘business is personal’ which recognizes the trust that agency and client must develop with one another. Once that trust is built, it is the bridge to taking greater risks with innovative strategies and clients feel comfortable with us leading them. It’s that personal connection with clients that is the true motivating driver and that is why Horizon Media is known for having clients for life. It drives people to go the extra mile.”
This approach with clients and each other sums up who we are, the way we operate and the way we will always be. Every Horizon employee embraces the single-minded goal of exceeding our clients’ expectations and each has a personal stake in our client’s success. As our clients continue to grow and prosper, so do our people.
Tone at the top
This personal approach to business starts at the top with our President, CEO and Founder, Bill Koenigsberg. His passion, drive and strategic leadership have set a tone that resonates throughout the organization. Bill’s personal involvement with clients and employees results in the best employee and client retention in the industry. Several key members of the Horizon team are proud to have been with the agency since its inception in 1989.
Creativity from our employees
This focus on employees encourages entrepreneurial thinking which translates into creativity and innovation for our clients. We are empowered to take risks and we all share the perspective that good enough is never enough when we are continually focused on moving our client’s agenda forward.
Connections that count
Some people treat media as if it’s the commodity side of the advertising business – that it’s all about numbers, share points, TRPs, CPMs. We believe that every number has a face behind it, a viewer, a listener, a person. To us, media is all about finding better ways to help our clients connect their products with their customers. We succeed time after time and as a result those numbers that people focus on reflect this.
Respect across the industry
We have engendered mutual respect among the media vendors that support our reputation of being the best negotiators and still being a fair business partner. These attributes have helped Horizon become the country’s largest independent media shop and one of the most respected in the industry, regardless of size.
The Horizon Media experience
Horizon owns the personal approach to business. While many try to make this claim, their track record and culture can’t deliver on this promise. Why? Consolidation forces them to continually react to external pressures and focus on the short-term bottom line rather than the well being of employees and clients in the long term.
We at Horizon Media look forward to bringing our personal approach to your business.
Meet our Senior Team leaders: